Proving that newspapers do in fact report good news sometimes, this morning’s Stars and Stripes paper reported: “Just hours before the start of the world’s largest sporting event, American Forces Network secured the broadcasting rights to the 2010 World Cup.” For many soldiers and support personnel working at US bases, this was a matter of great worry– as only few places have access to ESPN. Soccer fans had consigned themselves to having to try and find an online stream, or the really lucky few to find a TV set with ESPN. Even the day before the world’s biggest sporting event, people at cafeterias on US bases found themselves staring at the Stanley Cup replays and some random baseball matches. No, not even in America does anyone REALLY care about the Stanley cup. Fine– except maybe about 7 people!
Meanwhile, further down the article on realizes why this was a big issue. Reports the Stars and Stripes: “The process to obtain the broadcast rights involved 34 international television licensees and sub-licensees in 28 territories, who waived their territorial exclusivity, the AFN release said.”
So here we are–ready. Here in Kuwait this means the games will be on at the big TVs where we can all gather to watch, and maybe– just maybe– all the excitement draws in a few new converts to the beautiful game!